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Let's talk about your marketing
Because running a business is stressful enough as it is — there's no sense in struggling with getting customers to boot!
A schedule and outline of what you'll create and where it will be published to ensure consistency.
Consistency is the only way to build authority, but it’s the hardest thing for a busy founder to maintain. An editorial calendar removes the "what should I write today?" panic. It forces you to look ahead so you can batch your work, keeping your brand visible even when you are busy running the actual business.
