×
Let's talk about your marketing
Because running a business is stressful enough as it is — there's no sense in struggling with getting customers to boot!
Getting users to continue paying for your product or service.
Acquisition is expensive; retention is where the actual profit lives. Most founders obsess over the top of the funnel, but if your product is a "leaky bucket," you are just wasting money. Retention is the result of consistent value—if your marketing sells a promise, your product must deliver on it every single month.
