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Let's talk about your marketing
Because running a business is stressful enough as it is — there's no sense in struggling with getting customers to boot!
Predictable income your SaaS business makes month after month.
MRR is the "pulse" of your business. It’s what allows you to sleep at night because you aren't starting from zero every single month. However, don't let MRR blind you. If your MRR is growing but your Churn is high, you are just filling a bucket with holes in it. MRR matters most when it’s healthy and stable.
